Figma has been hinting at this for years. With the launch of Figma Sites, you can now publish a live website directly from your Figma canvas. No code export, no handoff. Just design and ship. The promise is compelling. The reality is more complicated.
What Is It?
Figma Sites is a website builder integrated directly into Figma. You design your pages using Figma's existing tools, add interactions and responsive breakpoints, then publish to a Figma-hosted domain or connect a custom one.
What We Liked
The design-to-publish workflow is genuinely seamless. If you already know Figma, there is almost no learning curve. The output looks exactly like your design.
Components and auto-layout translate well to the web. If you have built a solid design system in Figma, Sites respects that structure.
What Could Be Better
Performance is the main concern. Pages built in Figma Sites load noticeably slower than equivalents built in Webflow or even basic HTML. Lighthouse scores are consistently poor.
SEO controls are minimal. No structured data support, no fine-grained control over heading hierarchy, and limited sitemap configuration.
Pricing
Figma Sites is included with Figma's paid plans starting at $12 per seat per month. Custom domains are available at no extra cost.
Final Verdict
Figma Sites is a bold move, and the core idea is right. But the performance issues and limited SEO tooling make it hard to recommend for anything beyond personal portfolios right now. Score: 7.2/10. Wait and See.
